Hop Prices Continue Skyward
January
18, 2008
From beervana.blogspot.com
You know things are bad when an article
about the price of hops (and likely rise in beer prices) becomes front-page
stuff. (You also know you're in Beervana--where stories about beer prices can
help move papers.) So it was in today's Sunday Oregonian, where our trusty beer
scribe John Foyston laid out the bad news:
Malted barley and hops are the two most expensive ingredients in Northwest craft
beers, and they're becoming more expensive: Oregon- and Washington-grown hops
that sold for $2 a pound last year now fetch as much as $18 a pound on the spot
market -- if they can be had at all -- and barley is up about 75 percent....
Call it a quadruple whammy: Hops and barley acreage has been declining -- hops
because of a 10-year glut and barley because many farmers are planting corn for
ethanol instead. Ethanol has also diverted corn from the feed market, often
making it more lucrative to sell barley for feed instead of to the malting
houses that supply brewers.
But wait, there's more: Two years of failed hop crops in Europe, a 2006
warehouse fire in Yakima that destroyed 4 percent of the U.S. crop and two years
of disastrous barley harvests in Europe, Australia and Ukraine. Factor in a weak
dollar that has the world clamoring for our hops and barley and you have the
makings of a uniquely bad patch for brewers and consumers.
It's not actually new info, just further evidence--as if you needed it--that
this crisis is real. There were, however, some scattered facts about which you
may be ignorant:
BridgePort uses 55 tons of hops a year; they managed to secure contracts through
2010, so their flagship IPA should still taste the same.
Small brewers try to keep a 30% margin on kegs, which means that tap prices are
likely to rise $.25-.50.
Prices are predicted to hit $9* a sixer, and $5* a pint--in pubs where they're
not already that steep.
All of this could be very bad news for small breweries. I plan to keep buying
the same amount of good beer I always have--and I hope other drinkers will, too.
This crisis shall pass; I just don't want any brewers to pass with it.
* Please remember that all of these prices are qoted from Oregon.
Also from Fresh Hops in Oregon:
2007 Hop Crop Update
Much of this update is thanks to Ralph Olson of Hopunion LLC in
Yakima WA. Hop union is a major supplier of hops to the brewing industry...
"The hop world is upside down"
For US hops, 2007 is looking like an average crop, but many varieties came in
less than expected.
World acreage:
1986: 215,600
1992: 236,000
2006: 123,000
Ralph's best guess is that in 1992 the acreage should have been between 160,000
- 170,000 if it was to match world demand/usage at that time. The 1990's excess
hop crop ended up being processed into pellets and extracts, building up
substantial excess inventory. Excess production that was many years old was
selling on the open market and as a result brought prices down. Hop prices had
dropped so low in recent years that in many cases they were lower than what it
costs to grow.
High-alpha hops and some aroma hops are going overseas - the high rate of the
Euro is a factor.
In the late 1990's and early 2000's the prices were depressed and growers were
starting to throw in the towel, to either switch to other crops, or sell out to
real estate developers. The ones who stayed in it and managed to survive without
going under are pleased to be in this situation which is 180 degrees opposite
from where it was about 10 years ago.
The demand of craft beer is up 16% alone this year with many of those beers
having high hop requirements.
It takes three years to get full production of a new hop field, however, we
don't have the number of growers needed to put new acres in, the total of US
growers is about 45 , down from more than 2000 in 1978. About 2000 new acres are
going in this year almost all of those are high alpha...
What's the bottom line? Certain varieties are getting more expensive. A few
varieties will run out faster than ever. Brewers have to be willing to try other
varieties. Brewmasters, brewery owners, and marketing and sales managers must
prepare for the potential need to substitute different hops, to replace
varieties that currently give your beers their "signature" flavor. That's what
we'll have to get used to, the fact that there may be slight flavor variations
over the next several years, as the hop industry works to correct this
situation.. It's not going to get better soon, but will be likely just as bad,
or worse, for the crops from 2008 and 2009, in other words, for beers brewed
from now through 2010.
So hops are going to be tight and more expensive for the foreseeable future. Now
is the brewers opportunity to brew with many of the other fine herbs that can
and do flavor beer. Check out
mansgarden.com/brewing.html for a good list of
plants that are used in brewing...
Hoppily
Dave Wills
purveyor of fine hops